By Shelley DuBois, reporter
June 2, 2011: 11:00 AM ET
Companies that tout their environmental sustainability cred could have a competitive edge in attracting the younger generation’s best and brightest.
FORTUNE — When a recruiter wants to snag top talent away from the competition, they often tout time-honored perks like bonuses, stock options and vacation time. But recruiters looking to put their best foot forward should add a new item to the arsenal: a company’s environmental sustainability record.
A growing body of research has shown that Millennials want to work for companies that project values that align with their own, and environmental sustainability is gaining ground as a key value for the younger generation.