Action

The Action of Earth Ethics
By Marcus Nobel
President United Earth

I once had a manager who told me that whenever you feel that you are in a slump –not highly motivated– take action. Do something.

Sometimes doing anything is better than doing nothing. If you do the right thing, great, you’re moving towards your goal. And if you do the wrong thing, you learn from your mistake, make a correction, and start moving toward your goal.

The reason I bring this up is, sometimes, the news about the environment, can be depressing. News by definition is almost always bad news. And when it comes to the environment it seems that all the news is bad.

But that’s not true! There is a lot of great news about the environment. The very best news about the environment is: you!

Youth, students and educators around the world are becoming personally involved as stakeholders in creating a dignified and sustainable future.

EARTH ETHICS requires action in order for this successful outcome of a dignified and sustainable future.

This action can take many forms. Ask yourself, what part of the earth and its various life forms and ecosystems do I care about? And why do I care about it?

For example, on a personal level I find whales, one of the most beautiful animals on our planet. I believe that whales should be protected. Actions that push their species to the brink of extinction should be eliminated.

Interestingly enough, I’ve never actually seen whale, although that is one of my goals in my life. But, for some reason, scientific, aesthetic, and perhaps spiritual, I feel a need to protect and understand these magnificent creatures of the sea.

So for example, if I care passionately about whales, there are many ways that your personal involvement can help save the whales.

Do research. Learn as much as you can about the widows you care about. Find out what are the biggest problems that whales have to survive. What do they eat? What are their migration paths? What are the main trends in population dynamics?

Publish your research on the EARTH ETHICS website, and share your findings with students across the world.

Get involved with local clubs and volunteer to help on local projects. Even whales have local clubs to help them survive! Some of the best local projects often happen during Earth Day. Ask your teachers, parents and educators to help you find some local great projects.

One of the great benefits of getting involved locally is meeting with really great people. Some of the nicest people you’ll ever meet will happen when you are getting your hands dirty pulling invasive weeds or clearing trash from a riverbed on Earth Day.

Consider becoming an EARTH ETHICS AMBASSADOR and take a leadership position in building these communities both locally and online.

So remember, no matter how much you believe in protecting the earth and the environment, unless you take specific action nothing will change.

Think Globally. Act Locally…. and Commit Individually. Many small actions will have a positive and profound affect on the Earth.

Do something positive. Invite your friends, the community and the world.

###

  • http://www.equitechpartners.com John F Ellingson

    Dear Marcus,
    I was a young consultant at Deloitte & Touche when Claes brought us in to review the management at Global eTutor. I took a chance and recommended against moving forward with the CEO. I was amazed when I met Claes after the Board meeting and he came up an gave me a hug. He told my Partner in charge of the engagement that this was a very brave thing to have done and he was relieved because it confirmed his suspicions. Since 2008, I now have my own consultancy focused on using innovation and sustainability to promote the right path for Developing World countries. For the past year I have been working with the Kingdom of Bhutan to use ICT to embed Gross National Happiness policies in to the major industries. Do you plan to extend your programs to Bhutan? With this new UN report on climate coming out, there would be great interest from the country’s ministries and King…
    John

  • Tom Sherman

    EZRA MISHAN IS THE GREATEST ECONOMIST OF MODERN TIMES BEING THE FIRST ECONOMIST TO OPPOSE GROWTH. GOGGLE HIS NAME PLUS THE TERM SOCIAL CONTRACT AND GET HIS OPINION ON THE FUTURE. MR MARCUS NOBEL HAS NO IDEA WHAT HE IS TALKING ABOUT.